EDUCATION

Join us for an unforgettable educational experience designed to empower you and your team to Imagine the Possibilities. Through inspiring keynote presentations, expert-led workshops, and practical business-building strategies, you'll gain fresh insights, actionable tools, and renewed confidence to drive growth, elevate performance, and achieve your goals. 

Be inspired by a dynamic keynote speaker who will challenge your thinking, energize your approach, and provide a fresh perspective on leadership, innovation, and success. In addition, enjoy a truly memorable opportunity with the renowned Disney Institute, where you'll discover the principles behind Disney's legendary culture, guest experience, and leadership excellence. Together, these transformative experiences will help you unlock new possibilities, embrace the power of mindset, and create a little magic in both your business and your team.

All attendees at the education opportunities must be 18 years of age or older. No one under age 18 will be admitted.

FEATURED EDUCATION SESSIONS: DISNEY INSTITUTE

Disney Institute empowers business teams and professionals around the world to ignite excellence through immersive learning experiences drawing on expertise
from leaders across The Walt Disney Company. Through hands-on Professional Development Courses in Disney’s world-renowned environments,
Disney Institute equips leaders with the tools they need to drive change, enhance performance, and achieve measurable success.

Click the icons below to open the Disney Institute descriptions.

When an organizational framework properly unites its people, place, and processes by putting the customer at its core, exceptional service becomes possible across customer touch points. This creates greater intent to return and recommend, as well as a stronger competitive edge. With more than 100 years of world-renowned customer service, no one understands this better than Disney.

What You’ll Learn:

  • Adapt time-tested Disney business insights to assess and improve your organization.
  • Determine how you can differentiate your service to become a provider of choice.
  • Design quality service standards to create a consistent service experience.
  • Use tools to gauge the needs, wants, stereotypes and emotions of your customers at an individual level.
  • Understand the processes necessary to develop a culture that consistently delivers exceptional service.
  • Recover effectively from a service failure and turn it into an opportunity to strengthen customer relationships.

There are four interconnected processes that define an organization’s culture: employee selection, training, communication and care. Each is crucial to creating and nurturing a culture of excellence. With a rich tradition and heritage built upon creating memorable experiences, The Walt Disney Company has consistently worked to attract, develop and retain employees dedicated to this vision.

What You’ll Learn

  • Adapt time-tested Disney business insights to assess and improve your organization.
  • Shape your organization's culture based on desired employee behaviors and select people who fit that culture.
  • Adapt Disney training strategies that ensure employees are confident in their roles by creating a holistic plan.
  • Develop high-quality communication that strengthens your organization's culture and engages your employees.
  • Create a supportive environment through genuine care, including employee recognition and the elimination of workplace hassles.

FROM THE MAIN STAGE

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SPEAKER: Kyle Scheele

We’ve all said it: “If only I had ________, then I could do __________.” 

We’re convinced that the only thing standing between us and our best work is more money, more time, more resources, more buy-in, a better team, a better boss, a better piece of software… the list goes on. But the truth is, real creative work thrives within constraints. 

True creative work exists in the gap between what you have and what you think you need. After all, if you had everything you needed, you wouldn’t need creativity at all.  True creativity showed up when the Apollo 13 astronauts had to make square filters fit round tubes. It showed up when a global pandemic made in-person work a liability. And it’ll show up for you too, once you let go of your misguided beliefs about what true creativity requires. 

In this talk, Kyle will: 
• Show how constraints are the breeding ground for creativity. 
• Identify the difference between constructive constraint and restrictive constraint. 
• Help reframe the constraints in your organization and find the solutions you’ve been searching for.
• Walk through tools and exercises to break through creative blocks.

SPEAKERS: Steve Olinger & Ted Lawrence

2027 is about strengthening what dealers value most: expertise, reliability, and confidence. Join BioLab President Steve Olinger and Senior Vice President of Sales Ted Lawrence as they unveil the vision, momentum, and investments driving BioGuard forward and creating new opportunities for dealers in 2027 and beyond. With major investments in manufacturing capacity, advanced planning tools, expanded distribution capabilities, and enhanced fulfillment solutions, we're creating a stronger, more responsive organization focused on helping dealers succeed. Combined with the industry's most trusted brands, deep technical expertise, and an unwavering commitment to customer support, these investments position BioLab to deliver an even better dealer experience. We're not standing still, we're raising the bar, moving faster, and building the capabilities that will help our dealers thrive for years to come.

SPEAKERS: Ryan Andersen & Michael Giampaolo

The BioGuard marketing team will use this hour to show dealers how Completely BioGuard is evolving from a campaign into a full growth platform. The conversation will connect the emotional power of “Confidence for Every Pool Moment” with practical dealer opportunities, including premium portfolio growth, Shock Complete, Spazyme 2.0, turbidimeter-driven sales, consumer promotions, rebate learnings, co-op expansion, and the upgraded MyBioGuard experience. Dealers will see how each piece works together to make BioGuard easier to shop, easier to sell, and easier for consumers to trust. It’s a forward-looking session designed to spark confidence, simplify execution, and help dealers bring the BioGuard story to life in every customer conversation.

LUNCH & LEARNS

Dive deeper into essential topics that accelerate magic in your business.

Check back soon as Lunch & Learn topics are added. There will be three topics offered per day during lunch.

MAIN STAGE SPEAKER BIOS

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Kyle Scheele is on a mission to unlock creativity and innovation at scale.

Known for audacious projects like hosting a Viking funeral for the regrets of 21,000 people, launching the world’s first fake marathon, and gaining a million TikTok followers in just 25 hours, Kyle has spent the last decade proving that breakthrough ideas are not accidents. They follow a repeatable way of thinking.

Kyle blends sharp, data-backed insights with a fun, engaging personality and the polish of someone who has delivered 750+ keynotes in all 50 states. He’s a go-to choice for event planners seeking a speaker who helps audiences generate better ideas and execute them faster.

Kyle has been privileged to speak with teams at Walmart, Deloitte, Fidelity, Chick-fil-A, and Million Dollar Round Table, among dozens more Fortune 500 companies, as well as fast-growing startups and national associations. His work has been featured by WIRED, The Washington Post, and Yahoo!, and his videos have surpassed 250 million views worldwide.

Audiences leave Kyle's keynotes smiling and inspired, but also with something much more important: a shared language for creativity and the tools and confidence needed to stop waiting for great ideas and start building them.

Steve is the President of the KIK Pool Business Unit, responsible for overseeing the global pool care business with leading brands including Clorox® Pool & Spa™ (under license), Pool Time®, Pool Essentials®, BioGuard®, Natural Chemistry®, and Bayrol (Europe) . Steve joined the company in 2005 and has held several senior leadership commercial roles including serving as the President of the KIK Household Business Unit.  Prior to joining KIK, Steve spent the majority of his career with leading CPG companies including P&G, Reckitt Benkiser, The Coca-Cola Company, and Nabisco where he held roles in sales leadership and direct business management at different levels within each organization.

Ted Lawrence is the Senior Vice President of Sales at KIK/Biolab and has served the swimming pool industry for over 34 years. Ted has owned and operated his own retail stores, ecommerce sites, managed large scale retail operations and held several leadership positions in the pool distribution space where he oversaw four global chemical brands and retail product strategies.  Ted is a PHTA board member, serves on multiple committees and volunteers his time as a mentor to many in the industry.  Ted holds bachelor’s degrees in both Economics & Finance from Penn State University where he was a nationally ranked student athlete.

Ryan Andersen is the Vice President of Marketing at KIK/BioLab, where he has dedicated the past 13 years to various roles within the BioLab Marketing team. With a diverse background in both consumer packaged goods (CPG) and B2B marketing, Ryan has successfully driven growth for prominent brands in the Lawn Care and Pool industries. He earned his MBA with a concentration in Marketing from Georgia State University and holds a bachelor's degree in Communications from Texas Christian University.

Michael Giampaolo recently joined the Pro Business team as the new Product Marketing Director.  In this role, Michael will be responsible for driving growth for both the KIK Pro brand portfolio (including BioGuard, SpaGuard, ProGuard and Natural Chemistry) and Private Brands with strategic partners such as Leslie’s and Pool Corp.

With more than 18 years of experience in marketing and product innovation, Michael has a full funnel background across merchandising, global brand management, and product innovation.  Most recently, he worked as a marketing consultant for multiple clean tech/food tech startups.  Previously, he held leadership positions at well-known companies including Georgia-Pacific, Hasbro, and Target.  Michael holds a bachelor’s degree from Harvard University and an MBA from Duke University.

LUNCH & LEARN SPEAKER BIOS

Check back soon! More speakers will be added as Lunch & Learn Topics are finalized.

Click the icons below to open the Speaker Bios.

Ryan Andersen is the Vice President of Marketing at KIK/BioLab, where he has dedicated the past 13 years to various roles within the BioLab Marketing team. With a diverse background in both consumer packaged goods (CPG) and B2B marketing, Ryan has successfully driven growth for prominent brands in the Lawn Care and Pool industries. He earned his MBA with a concentration in Marketing from Georgia State University and holds a bachelor's degree in Communications from Texas Christian University.

Rick Harvey is a dynamic leader with extensive experience in driving sales growth and fostering client relationships in the pool and spa industry. As the Senior Director of Pro Sales at Biolab's Pro Pool Division, Rick oversees strategic initiatives, team development, and market expansion efforts to deliver innovative pool & spa care solutions. His dedication to excellence and customer satisfaction has established him as a trusted partner within the professional pool & spa industry.

As Director of Training and Education, Alicia pursues her passion for education and leads education and training initiatives for the Biolab Pro Dealer division and is based out of Lawrenceville, Georgia. She is responsible for developing a training curriculum to meet the needs of the Pro Dealer Division and to develop the strategy and resources to drive the future success of the division.